A plain-language technical SEO checklist
Technical SEO covers the parts of a site that affect discovery and indexing: links, redirects, page titles, sitemaps, canonical URLs, and structured data. It also includes performance and mobile usability.
A useful audit should name the affected pages and explain why each issue matters. Fixing an isolated warning in a tool is less valuable than repairing broken navigation or an accidental noindex rule.
After changes, check the live pages again. A report is only useful if the site itself improves.
